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FOUNDER POSTS


How Donate Now Pay Later Is Changing Fundraising Forever
How is B Generous changing the way donors donate and non profits operate? A discussion for next-gen philanthropy!

PHILANTHROPIST
1 day ago22 min read


How to Launch a Tech Startup With No Money
My founding stories and insights from a 15-year career raising more than $50mm across six successful companies.

FOUNDER
1 day ago51 min read


How to Mix Love and Business
By Neil St. Clair This article was originally published on under30ceo.com (January 6th, 2013) It was the summer of 2011, and the...

FOUNDER
Oct 11, 20203 min read


Entrepreneurs: Create A Founding Legend
By Neil St. Clair This article was originally published on youngupstarts.com (October 12, 2014) I’m here to tell you a story about...

FOUNDER
Oct 11, 20204 min read


Want To Be An Effective Thought Leader? Ignore President Obama
No, this message isn't political. In fact, I'll admit right now (without giving away my party affiliation should I have one)

FOUNDER
Oct 3, 20206 min read


The Content Marketing Metric You Absolutely Must Know
Clickbait headline aside, this metric actually was a major shock to me and fundamentally changed AlleyWire's business model.

FOUNDER
Oct 3, 20206 min read


How Digital Marketing Is Destroying Your Business
I'm always up for a good Lewis Black-style rant. So pretend that I'm practically shouting this to you in his inimitable I'm-about-to-have-a

FOUNDER
Oct 3, 20206 min read


On Personal Brand, Or Why You Never Wear Socks With A Three-Piece Suit
Whether you're the founder of an emerging company, an executive at a mature brand, or climbing the corporate ladder, there's one inexorable

FOUNDER
Oct 1, 20206 min read


The Importance of Being Brief...Just Ask Hemingway
What if I asked you to write a 500-word story in just six words? Seems like one of those impossible tasks sadistic journalism professors

FOUNDER
Oct 1, 20205 min read


How To Tell A Meaningful Story Through Video
Telling your story on-camera. For mature and emerging brands, startups and Fortune 500s, B2B and B2C companies, the very concept can be

FOUNDER
Oct 1, 20205 min read


How To Make A Crowdfunding Video That Works
It seems as
if every startup today is launching on Kickstarter, IndieGoGo, or some similar crowdfunding site.

FOUNDER
Oct 1, 20205 min read


Content Marketing And Conferences: Why You've Been Doing It All Wrong
We're right in the thick of conference and event season. From about September to November and again from January to May every industry

FOUNDER
Oct 1, 20209 min read


How Social Media Is Choking Your Business To Death
By Neil St. Clair This article was originally published on Forbes.com (November 21, 2014) A bit histrionic, perhaps, but it's true–social...

FOUNDER
Oct 1, 20205 min read


There Is One Medicine For Marketer Arrogance Syndrome
Forrester Research, I sure do love you today. The consulting firm just published a report entitled "B-to-B Content Fails the Customer Engage

FOUNDER
Oct 1, 20207 min read


Why You Need a Founding Legend
I’m here to tell you a story about sacrifice. Normally I preach on marketing philosophy: e.g. "How Digital Marketing is Destroying Your

FOUNDER
Sep 28, 20204 min read


Chief Marketing Officer Is The Most Dangerous Title Around
At the top of most organization's marketing heap, you'll find a Chief Marketing Officer or CMO. This is the person who maintains the

STORYTELLER
Sep 24, 20205 min read


Ranking Which Republican Presidential Candidates Are Best For Entrepreneurs
By Neil St. Clair This article was originally published on Forbes.com (October, 2015) In case you missed it, we're in the middle of the...

FOUNDER
Sep 23, 202011 min read


A Lesson In Email Introductions From Facebook's Mark Zuckerberg
It was March 21, 2005, and I was a sophomore at Boston University. I had been on this new social networking site called "The Facebook" for a

FOUNDER
Sep 23, 202011 min read


Intrigue Marketing: An Evolutionary Assault To Inbound
Innovate or die. It's not just the catchy title of Jack Matson's 1996 book. It's an evolutionary truism that applies to all life and

FOUNDER
Sep 23, 202011 min read


The Content Pyramid And Why Video Must Be At The Top
One of the first tasks for any good marketer is determining what type of media you'll utilize for your content strategy. Right?

FOUNDER
Sep 22, 20205 min read


How Machines Will Free the CMO
By Neil St. Clair This article was originally published on Forbes.com (July 19, 2016) Moses led his people from the Pharaoh. William...

FOUNDER
Sep 21, 20206 min read


Why You Should Almost Never Pay for PR
Good public relations are important. But for most companies paying for PR is absolutely crazy. Reputable PR firms charge anywhere from

FOUNDER
Mar 5, 20157 min read
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